This spring Desenio is launching Studio Azur, a new photo collection embodying our innate need to be human. With everyday life becoming more data-driven and result-oriented, a lot of people are yearning for emotional connections and experiences rooted in reality. This modern longing for a simpler life inspired this photo art collection, shot in beautiful locations along Mexico’s Caribbean coast by a creative team from Desenio’s Design Studio.
– With our new collection, we wanted to capture what it means to be truly present. Azur reflects a lifestyle trend where we feel a need to ground ourselves and appreciate the little things. We want to feel connected to, and be, our true selves, says Executive Creative Director Annica Wallin.
This collection of 32 photo art prints portrays a dreamlike world where today is all that matters. – Since the production of Studio Azur took place, a lot has changed due to the current global health crisis. Right now, a lot of people are being challenged to really live in the moment and appreciate life’s little joys, says Annica Wallin.
The longing for a calmer-paced lifestyle is also influencing how we decorate our homes. – When you look at the interior trends of the season, a big one is creating a calm and relaxing space that is free from clutter. Making conscious choices regarding materials and furniture is more important than ever right now. We believe this art collection really conveys the feeling of being present and enjoying the moment you are in.
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